CHICAGO, March 12, 2018 – Collaborata, a Chicago-based startup that is transforming how market research is bought and sold, has announced the hiring of industry veteran Scott Rencher as Vice President of Sales and Business Development.
Mr. Rencher will lead client outreach for both Collaborata’s syndicated and custom divisions. He spent 17 years at Euromonitor, where he opened and directed their Latin America office based in Santiago, Chile. Prior to that, he served as Euromonitor’s Director of North American Sales. Most recently, he was Director of Sales at InfoScout, based in Chicago.
“We’re excited that Scott is joining the team. He has a proven track record of growing marketing-research organizations and helping develop innovative solutions for clients,” said Jimmy Zollo, Collaborata CEO.
Collaborta’s syndicated division funds transformational insights projects through its unique cost-sharing platform. More than 30 projects are currently featured on the site. The firm’s Custom Concierge Service matches client projects with vetted experts.
As the market-research marketplace, Collaborata is the first global platform connecting clients to buy or co-fund research projects executed by vetted experts. Founded in 2016, the Chicago-based startup enables research clients and suppliers to customize projects and share results while dramatically reducing costs.